Belinda brings a distinctive blend of commercial sharpness, brand sensibility and deep understanding of the fashion and retail ecosystem. She spent six years as Style Director and consultant at Marks & Spencer, helping to refine product, brand and customer strategy, and served on the M&S Archive board, giving her a long-term, heritage perspective alongside day-to-day trading realities. She has chaired the board of luxury children’s retailer Alex and Alexa, the Retail Sector Skills Council and co-founder of the British Fashion Council’s Positive Fashion committee, and has contributed to broader labour and sector debates as a member of the Vulnerable Employment Commission.

Today Belinda sits on the board of Woolworths Holdings Limited, the South African and Australian fashion and food retailer, where she chairs the Sustainability Committee and serves on the Risk & Compliance, Social and Ethics and the Nominations Committees. She is also a Senior Adviser at Newton, bringing frontline retail and leadership insight to transformation and performance-improvement work.